Industry Trends | dotMobi

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Industry Trends

In the past year .mobi has emerged as the de facto standard for content on the mobile Web. In this section you can find out why, and how, the world’s top brands are using .mobi and its importance for consumers and businesses alike.

Is The iPhone The End Of The .mobi Domain?

Does the Apple iPhone with its advanced browsing capabilities render the .mobi domain obsolete? We take a detailed look at the impact of the iPhone on the mobile web. Read more...

First Annual Fanminder Mobile Marketing Survey: Mobile Marketing is Here to Stay!

Small businesses of all sizes and types can benefit from mobile marketing. Appointment-based businesses, such as a hair salon, can send appointment reminders. Retailers can alert fans to new products or sales. And any business can communicate with its employees quickly and effectively. Read more...

15pc of consumers have made purchase with mobile device: study

A retail study from AT&T Inc.’s Sterling Commerce and ecommerce service provider Demandware Inc. found that consumers are increasingly turning to mobile devices to add depth and convenience to their in-store shopping experience... Read more...

Survey reveals companies are most likely to deploy mobile sites, not apps.

More than 80 percent of businesses surveyed have deployed or are developing mobile websites. Adobe has published a new survey, designed to identify businesses’ strategic and tactical plans for mobile commerce over the next year. Read more...

Do you have your .mobi URL yet?

Companies should register their .mobi domain name as soon as possible, so as to make sure they are search engine friendly. The .mobi standard has been designed to fit into the normal naming conventions adopted by Internet authorities. Read more...

Mobile Advertising sees surge as brands experience high consumer engagement on mobile

As Internet traffic on mobile grows, brands and ad agencies are realizing that they need to advertise on mobile. In developed markets such as the US, smartphone shipments are expected to surpass feature-phone shipments in 2011... Read more...

Report: More Than 60% of Phones Web Capable by 2015

This article highlights the fact that the Web is going increasingly mobile with more and more low-cost devices like feature phones becoming increasingly Web-enabled to appeal to those who cannot afford smartphone devices. Read more...

Mobile Internet More Popular in China than in U.S.

Widespread ownership of mobiles is only a fairly recent development in China, but consumers there have fully embraced the technology and in some ways are using it more robustly than their American and European counterparts... Read more...

The state of the Kenyan mobile web (June 2010)

The Opera State of the Mobile Web for Africa Report has found that the mobile web is becoming more and more key in Kenya... Read more...

What Americans Do Online: Social Media And Games Dominate Activity

Americans spend nearly a quarter of their time online on social networking sites and blogs, up from 15.8 percent just a year ago (43 percent increase) according to new research released today from The Nielsen Company. Read more...